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	<title>What I Learned in Design School</title>
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	<link>http://whatilearnedindesignschool.wordpress.com</link>
	<description>The personal design blog of Adam Williams</description>
	<lastBuildDate>Mon, 17 May 2010 09:13:22 +0000</lastBuildDate>
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		<title>What I Learned in Design School</title>
		<link>http://whatilearnedindesignschool.wordpress.com</link>
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		<title>The Lesson Approach</title>
		<link>http://whatilearnedindesignschool.wordpress.com/2010/05/17/the-lesson-approach/</link>
		<comments>http://whatilearnedindesignschool.wordpress.com/2010/05/17/the-lesson-approach/#comments</comments>
		<pubDate>Mon, 17 May 2010 09:11:03 +0000</pubDate>
		<dc:creator>adjwilli</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://whatilearnedindesignschool.wordpress.com/2010/05/17/the-lesson-approach/</guid>
		<description><![CDATA[So here&#8217;s a sample of what I&#8217;m working on right now. I&#8217;ve had Online Language Help as a hobby for a quite a while. I&#8217;m trying to redesign it to be more based around discrete lessons. I&#8217;ve had the system &#8230; <a href="http://whatilearnedindesignschool.wordpress.com/2010/05/17/the-lesson-approach/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=whatilearnedindesignschool.wordpress.com&amp;blog=4867126&amp;post=165&amp;subd=whatilearnedindesignschool&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.onlinespanishhelp.com/lesson/1/Basic"><img class="alignleft" title="Describing People" src="http://osh_photos.s3.amazonaws.com/1273260999describing-people.png" alt="" width="93" height="93" /></a>So here&#8217;s a sample of what I&#8217;m working on right now. I&#8217;ve had Online Language Help as a hobby for a quite a while. I&#8217;m trying to redesign it to be more based around discrete lessons. I&#8217;ve had the system for the lessons done for about a month now, but this weekend finally released updated lessons. Check out the new <a href="http://www.onlinespanishhelp.com/lesson/1/Basic">Basic Spanish Lessons</a>.</p>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">adjwilli</media:title>
		</media:content>

		<media:content url="http://osh_photos.s3.amazonaws.com/1273260999describing-people.png" medium="image">
			<media:title type="html">Describing People</media:title>
		</media:content>
	</item>
		<item>
		<title>Getting Back Into Blogging Again</title>
		<link>http://whatilearnedindesignschool.wordpress.com/2010/05/04/getting-back-into-blogging-again/</link>
		<comments>http://whatilearnedindesignschool.wordpress.com/2010/05/04/getting-back-into-blogging-again/#comments</comments>
		<pubDate>Tue, 04 May 2010 04:47:30 +0000</pubDate>
		<dc:creator>adjwilli</dc:creator>
				<category><![CDATA[academic]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[my life]]></category>

		<guid isPermaLink="false">http://whatilearnedindesignschool.wordpress.com/?p=160</guid>
		<description><![CDATA[It&#8217;s been over a year since I posted on this blog last. Since then I&#8217;ve graduated with my Master&#8217;s in Human Computer Interaction Design. Also I moved to Buenos Aires, Argentina and did a short stint as the lead interaction &#8230; <a href="http://whatilearnedindesignschool.wordpress.com/2010/05/04/getting-back-into-blogging-again/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=whatilearnedindesignschool.wordpress.com&amp;blog=4867126&amp;post=160&amp;subd=whatilearnedindesignschool&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s been over a year since I posted on this blog last. Since then I&#8217;ve graduated with my Master&#8217;s in <a href="http://hcid.informatics.indiana.edu/">Human Computer Interaction Design</a>. Also I moved to Buenos Aires, Argentina and did a short stint as the lead interaction designer for <a title="EliteHealth" href="http://www.elitehealth.com/">EliteHealth</a> down here.</p>
<p>I miss going to school quite a bit. Academia was basically my life for so long. Even when I wasn&#8217;t in school, I was still in the atmosphere. Maybe someday I will go back when I mature more for a PhD. In the meantime, <a title="Online Language Help" href="http://www.onlinelanguagehelp.com">Online Language Help</a> has again become my obsession as I try to make it make me a living.</p>
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			<media:title type="html">adjwilli</media:title>
		</media:content>
	</item>
		<item>
		<title>Flash Webcams</title>
		<link>http://whatilearnedindesignschool.wordpress.com/2009/03/25/flash-webcams/</link>
		<comments>http://whatilearnedindesignschool.wordpress.com/2009/03/25/flash-webcams/#comments</comments>
		<pubDate>Wed, 25 Mar 2009 08:35:29 +0000</pubDate>
		<dc:creator>adjwilli</dc:creator>
				<category><![CDATA[academic]]></category>
		<category><![CDATA[art]]></category>

		<guid isPermaLink="false">http://whatilearnedindesignschool.wordpress.com/?p=151</guid>
		<description><![CDATA[I&#8217;m currently taking Digital Art with Leslie Sharpe. For the first assignment, I created an environmentalist satire of a discount electronics store. Our second assignment is to work with Flash as an artistic medium. While working with Emotive Or Not, &#8230; <a href="http://whatilearnedindesignschool.wordpress.com/2009/03/25/flash-webcams/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=whatilearnedindesignschool.wordpress.com&amp;blog=4867126&amp;post=151&amp;subd=whatilearnedindesignschool&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m currently taking Digital Art with <a href="http://lesliesharpe.net/">Leslie Sharpe</a>. For the first assignment, I created an environmentalist satire of a <a href="http://whatilearnedindesignschool.wordpress.com/2009/02/13/discount-electronics/">discount electronics store</a>. Our second assignment is to work with Flash as an artistic medium.</p>
<p>While working with <a href="http://whatilearnedindesignschool.wordpress.com/2009/02/22/new-facebook-apps/">Emotive Or Not</a>, I developed a small fascination with web cams. Seeing nothing barring the situation, I choose to continue with that fascination for the second assignment. Below are my two studies for this project. </p>
<div id="attachment_152" class="wp-caption aligncenter" style="width: 310px"><a href="http://whatilearnedindesignschool.com/readysetgo/"><img class="size-medium wp-image-152 " title="Ready Set Go" src="http://whatilearnedindesignschool.files.wordpress.com/2009/03/preview.jpg?w=300&#038;h=226" alt="Ready Set Go - Flash Webcam Motion Detection Dance Music Toy" width="300" height="226" /></a><p class="wp-caption-text">Ready Set Go - Flash Webcam Motion Detection Dance Music Toy</p></div>
<div id="attachment_153" class="wp-caption aligncenter" style="width: 310px"><a href="http://www.whatilearnedindesignschool.com/readysetgo2/"><img class="size-medium wp-image-153 " title="Ready Set Go 2" src="http://whatilearnedindesignschool.files.wordpress.com/2009/03/preview1.jpg?w=300&#038;h=225" alt="Ready Set Go 2 - Flash Webcam Art Piece" width="300" height="225" /></a><p class="wp-caption-text">Ready Set Go 2 - Flash Webcam Art Piece</p></div>
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			<media:title type="html">adjwilli</media:title>
		</media:content>

		<media:content url="http://whatilearnedindesignschool.files.wordpress.com/2009/03/preview.jpg?w=300" medium="image">
			<media:title type="html">Ready Set Go</media:title>
		</media:content>

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			<media:title type="html">Ready Set Go 2</media:title>
		</media:content>
	</item>
		<item>
		<title>Traveling Clothes &#8211; Never Stop: A Rolling Stone</title>
		<link>http://whatilearnedindesignschool.wordpress.com/2009/02/26/traveling-clothes-never-stop-a-rolling-stone/</link>
		<comments>http://whatilearnedindesignschool.wordpress.com/2009/02/26/traveling-clothes-never-stop-a-rolling-stone/#comments</comments>
		<pubDate>Thu, 26 Feb 2009 04:42:06 +0000</pubDate>
		<dc:creator>adjwilli</dc:creator>
				<category><![CDATA[design]]></category>

		<guid isPermaLink="false">http://whatilearnedindesignschool.wordpress.com/?p=140</guid>
		<description><![CDATA[Never Stop: A Rolling Stone is a jacket designed for the traveling youth by Rahel Ritchie. It features an inflatable hood so you can sleep comfortably with your head rested almost anywhere. I&#8217;m very disappointed this hoodie isn&#8217;t actually for sale. [ via &#8230; <a href="http://whatilearnedindesignschool.wordpress.com/2009/02/26/traveling-clothes-never-stop-a-rolling-stone/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=whatilearnedindesignschool.wordpress.com&amp;blog=4867126&amp;post=140&amp;subd=whatilearnedindesignschool&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.rahelritchie.com/index.php?/projects/never-stop-a-rolling-stone-product/"><img class="aligncenter size-full wp-image-144" title="Never Stop: A Rolling Stone" src="http://whatilearnedindesignschool.files.wordpress.com/2009/02/never_stop.jpg?w=500&#038;h=339" alt="Never Stop: A Rolling Stone" width="500" height="339" /></a></p>
<p><a href="http://www.rahelritchie.com/index.php?/projects/never-stop-a-rolling-stone-product/">Never Stop: A Rolling Stone</a> is a jacket designed for the traveling youth by Rahel Ritchie. It features an inflatable hood so you can sleep comfortably with your head rested almost anywhere.</p>
<p>I&#8217;m very disappointed this hoodie isn&#8217;t actually for sale.</p>
<p>[ via <a href="http://www.likecool.com/Never_Stop_A_Rolling_Stone--Design--Style.html">LikeCool</a> ]</p>
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			<media:title type="html">adjwilli</media:title>
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			<media:title type="html">Never Stop: A Rolling Stone</media:title>
		</media:content>
	</item>
		<item>
		<title>John Whitney&#8217;s Arabesque (1975)</title>
		<link>http://whatilearnedindesignschool.wordpress.com/2009/02/24/john-whitneys-arabesque-1975/</link>
		<comments>http://whatilearnedindesignschool.wordpress.com/2009/02/24/john-whitneys-arabesque-1975/#comments</comments>
		<pubDate>Tue, 24 Feb 2009 22:51:36 +0000</pubDate>
		<dc:creator>adjwilli</dc:creator>
				<category><![CDATA[academic]]></category>
		<category><![CDATA[art]]></category>

		<guid isPermaLink="false">http://whatilearnedindesignschool.wordpress.com/?p=134</guid>
		<description><![CDATA[Found out about this video from class today.  I thought it was pretty awesome. Hope you enjoy it too.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=whatilearnedindesignschool.wordpress.com&amp;blog=4867126&amp;post=134&amp;subd=whatilearnedindesignschool&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<span style="text-align:center; display: block;"><a href="http://whatilearnedindesignschool.wordpress.com/2009/02/24/john-whitneys-arabesque-1975/"><img src="http://img.youtube.com/vi/w7h0ppnUQhE/2.jpg" alt="" /></a></span>
<p>Found out about this video from class today.  I thought it was pretty awesome. Hope you enjoy it too.</p>
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			<media:title type="html">adjwilli</media:title>
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		<title>New Facebook Apps</title>
		<link>http://whatilearnedindesignschool.wordpress.com/2009/02/22/new-facebook-apps/</link>
		<comments>http://whatilearnedindesignschool.wordpress.com/2009/02/22/new-facebook-apps/#comments</comments>
		<pubDate>Sun, 22 Feb 2009 18:44:28 +0000</pubDate>
		<dc:creator>adjwilli</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[design]]></category>

		<guid isPermaLink="false">http://whatilearnedindesignschool.wordpress.com/?p=124</guid>
		<description><![CDATA[I find Facebook apps as annoying as you. I promise. A couple weeks ago however, Sean Connolly asked me to work with him on creating a &#8220;25 Things About Me&#8221; app based on the popular chain letter (which I also &#8230; <a href="http://whatilearnedindesignschool.wordpress.com/2009/02/22/new-facebook-apps/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=whatilearnedindesignschool.wordpress.com&amp;blog=4867126&amp;post=124&amp;subd=whatilearnedindesignschool&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>I find Facebook apps as annoying as you. I promise. A couple weeks ago however, Sean Connolly asked me to work with him on creating a &#8220;25 Things About Me&#8221; app based on the popular chain letter (which I also find annoying). It&#8217;s been an interesting experience, and actually inspired me to create one on my own.</p>
<p><a href="http://apps.facebook.com/thingsaboutus"><img class="alignright size-full wp-image-125" title="25 Things" src="http://whatilearnedindesignschool.files.wordpress.com/2009/02/25things.jpg?w=111&#038;h=101" alt="25 Things" width="111" height="101" /></a>Our app is called <a href="http://apps.facebook.com/thingsaboutus/">25 Things About Us</a>. We try to take the whole phenomenon a couple steps further by allowing the user create new lists about other things, as well as view community lists. We have a couple other ideas too, that you might see on their in the next couple weeks involving further community features. My role on this project has mainly been design, but I did some of the early programming and CSS. <a href="http://www.zhuofengli.com/">Zhuofeng Li</a> has been the main programmer, and also acted as designer. Sean Connolly is the main designer.</p>
<p><a href="http://apps.facebook.com/emotive"><img class="alignright size-full wp-image-123" title="Emotive Or Not" src="http://whatilearnedindesignschool.files.wordpress.com/2009/02/logo.jpg?w=241&#038;h=67" alt="Emotive Or Not" width="241" height="67" /></a> The other app I&#8217;ve been working on,  <a href="http://apps.facebook.com/emotive/">Emotive Or Not</a>, is from an earlier design collaboration between Connolly, myself, and our classmate Kshitiz Anand. We wanted to experiment with affective and ludic design, and the Facebook app is our third prototype. Here are our <a href="http://www.whatilearnedindesignschool.com/prototype1/">first</a> and <a href="http://www.whatilearnedindesignschool.com/prototype2/">second</a> prototypes. Also, I have an earlier post I made about <a href="http://whatilearnedindesignschool.wordpress.com/2008/10/15/affective-design-research-toy-prototype/">Prototype #1</a>.</p>
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		<media:content url="http://whatilearnedindesignschool.files.wordpress.com/2009/02/25things.jpg" medium="image">
			<media:title type="html">25 Things</media:title>
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			<media:title type="html">Emotive Or Not</media:title>
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		<title>The Limits of Good Design in Software Production (or Dreamweaver CS4 still sucks)</title>
		<link>http://whatilearnedindesignschool.wordpress.com/2009/02/21/the-limits-of-good-design-in-software-production-or-dreamweaver-cs4-still-sucks/</link>
		<comments>http://whatilearnedindesignschool.wordpress.com/2009/02/21/the-limits-of-good-design-in-software-production-or-dreamweaver-cs4-still-sucks/#comments</comments>
		<pubDate>Sat, 21 Feb 2009 18:44:02 +0000</pubDate>
		<dc:creator>adjwilli</dc:creator>
				<category><![CDATA[crticism]]></category>
		<category><![CDATA[design]]></category>

		<guid isPermaLink="false">http://whatilearnedindesignschool.wordpress.com/?p=116</guid>
		<description><![CDATA[My first job was as an hourly doing LAMP development for my undergrad university. I remember very clearly my fellow developers complaining about how our users were idiots. When things went wrong, the normal course of action was to blame &#8230; <a href="http://whatilearnedindesignschool.wordpress.com/2009/02/21/the-limits-of-good-design-in-software-production-or-dreamweaver-cs4-still-sucks/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=whatilearnedindesignschool.wordpress.com&amp;blog=4867126&amp;post=116&amp;subd=whatilearnedindesignschool&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>My first job was as an hourly doing LAMP development for my undergrad university. I remember very clearly my fellow developers complaining about how our users were idiots. When things went wrong, the normal course of action was to blame the user.</p>
<p>Fast forward four years and now I&#8217;m on the cusp of holding a masters in HCI/d. We are trained to never blame the user. Even when the user is doing something grievously unintended with the digital artifact, it&#8217;s &#8220;emergent behavior&#8221; &#8211; and if even that user is getting frustrated, we blame the design. HCI/d is a humble discipline, always ready to take responsibility.</p>
<p>Having been now on both sides of the spectrum &#8211; from the blame-the-user developer to the blame-the-design &#8211; I would like to propose a new group of people to blame our digital troubles on: developers. Yes, those hapless geeks who just do what their told when given design specs. </p>
<p>But, why would I be so mean?</p>
<p>Well, let&#8217;s looks at the <em>latest</em> version of Dreamweaver, CS4. Below is an animated GIF detailing the troubles I&#8217;ve been having with it this morning.</p>
<p><img class="alignnone" title="Dreamweaver CS4 still sucks" src="http://www.whatilearnedindesignschool.com/images/dreamweaver_cs4_sucks" alt="" width="768" height="379" /></p>
<p> </p>
<p>So I will be in a web browser window (not uncommon for someone working with Dreamweaver) and use expose to get over to Dreamweaver. In the first frame you can clearly see that Twitter is still showing through where the Dreamweaver tab menu should be.</p>
<p>So, I click again, and still no dice. The tab menu does appear, along with two(!) menu bars, but my code disappears. I guess you&#8217;re paying extra for the second menu bar considering how expensive CS4 is.</p>
<p>And, finally, on the third(!) click I get what I actually want. Now repeat this a thousand times, and that&#8217;s how annoying it is.</p>
<p>But who can we blame? Maybe it is my fault for using Dreamweaver,  but Adobe certainly wants a user base, so we can&#8217;t generalize that to the blaming the user.</p>
<p>It&#8217;s not the fault of the designers. The tab navigation and tool bar there aren&#8217;t great works of revolutionary design, but they&#8217;re not bad. I understand them easily enough and they do what they look like their going to do.</p>
<p>So, in this case the only person really left to blame is the developer. Adobe charges enough for their products that you&#8217;d think they&#8217;d be able to hire some decent code writers, but apparently not.</p>
<p>The larger point I want to make is that while UX is  great buzzword right now &#8211; and one I&#8217;m happy about, considering I&#8217;m in HCI/d &#8211; designers can only do so much. Developers actually have to follow through well on any design, or else the whole experience with that digital artifact will continue to suck, just like with Dreamweaver CS4.</p>
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			<media:title type="html">Dreamweaver CS4 still sucks</media:title>
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		<title>Discount Electronics</title>
		<link>http://whatilearnedindesignschool.wordpress.com/2009/02/13/discount-electronics/</link>
		<comments>http://whatilearnedindesignschool.wordpress.com/2009/02/13/discount-electronics/#comments</comments>
		<pubDate>Fri, 13 Feb 2009 18:28:59 +0000</pubDate>
		<dc:creator>adjwilli</dc:creator>
				<category><![CDATA[academic]]></category>
		<category><![CDATA[art]]></category>
		<category><![CDATA[environmentalism]]></category>

		<guid isPermaLink="false">http://whatilearnedindesignschool.wordpress.com/?p=112</guid>
		<description><![CDATA[I have a piece appearing in the Photography and DART Area Show tonight at 7pm in the SOFA Gallery at IU-Bloomington. It&#8217;s the first time I&#8217;ve had anything in a proper art show. The piece I have is called Discount &#8230; <a href="http://whatilearnedindesignschool.wordpress.com/2009/02/13/discount-electronics/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=whatilearnedindesignschool.wordpress.com&amp;blog=4867126&amp;post=112&amp;subd=whatilearnedindesignschool&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.whatilearnedindesignschool.com/discount_electronics/"><img class="alignright size-full wp-image-113" title="Discount Electonics" src="http://whatilearnedindesignschool.files.wordpress.com/2009/02/discount_electronics_promo_logo.jpg?w=324&#038;h=123" alt="Discount Electonics" width="324" height="123" /></a>I have a piece appearing in the <a href="http://www.indiana.edu/~sofa/exhibitions/photography-and-dart-area-show/">Photography and DART Area Show</a> tonight at 7pm in the SOFA Gallery at IU-Bloomington. It&#8217;s the first time I&#8217;ve had anything in a proper art show.</p>
<p>The piece I have is called <a href="http://www.whatilearnedindesignschool.com/discount_electronics/">Discount Electronics</a>. It&#8217;s a satire of consumer electronics websites. As one interacts with the site, it starts to degenerate until it becomes an unusable mess, revealing the mess consumerism produces.</p>
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			<media:title type="html">adjwilli</media:title>
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			<media:title type="html">Discount Electonics</media:title>
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		<title>Thrifty shopping with Philippe Starck</title>
		<link>http://whatilearnedindesignschool.wordpress.com/2009/01/02/thrifty-shopping-with-philippe-starck/</link>
		<comments>http://whatilearnedindesignschool.wordpress.com/2009/01/02/thrifty-shopping-with-philippe-starck/#comments</comments>
		<pubDate>Fri, 02 Jan 2009 00:33:34 +0000</pubDate>
		<dc:creator>adjwilli</dc:creator>
				<category><![CDATA[design]]></category>

		<guid isPermaLink="false">http://whatilearnedindesignschool.wordpress.com/?p=105</guid>
		<description><![CDATA[No matter what he does Philippe Strack always makes me laugh. The LA Times recently sponsored a trip for him the Hollywood Big Lots to answer the question, &#8220;Can you live elegantly and economically?&#8221; It&#8217;s not exactly surprising what he &#8230; <a href="http://whatilearnedindesignschool.wordpress.com/2009/01/02/thrifty-shopping-with-philippe-starck/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=whatilearnedindesignschool.wordpress.com&amp;blog=4867126&amp;post=105&amp;subd=whatilearnedindesignschool&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img class="alignright" title="Philippe Starck at Big Lots" src="http://www.latimes.com/media/photo/2008-12/43846311.jpg" alt="" width="287" height="195" />No matter what he does <a href="http://www.philippe-starck.com/">Philippe Strack</a> always makes me laugh. The <a href="http://www.latimes.com/features/home/la-hm-thriftystarck13-2008dec13,0,3189542.story">LA Times</a> recently sponsored a trip for him the Hollywood Big Lots to answer the question, &#8220;Can you live elegantly and economically?&#8221; It&#8217;s not exactly surprising what he found. It more just drives home the point that simple is timeless. Also, check out his <a href="http://www.ted.com/index.php/speakers/philippe_starck.html">TED video</a>.</p>
<p>[ via <a href="http://kitsunenoir.com/blog/2008/12/30/philippe-starck-goes-shopping-at-big-lots/">Kitsune Noir</a> ]</p>
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			<media:title type="html">adjwilli</media:title>
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			<media:title type="html">Philippe Starck at Big Lots</media:title>
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		<title>Obsessive Branding Disorder</title>
		<link>http://whatilearnedindesignschool.wordpress.com/2008/12/19/98/</link>
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		<pubDate>Fri, 19 Dec 2008 21:09:27 +0000</pubDate>
		<dc:creator>adjwilli</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[design]]></category>

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		<description><![CDATA[Design Observer has a post up right now reviewing two new books, Obsessive Branding Disorder by Lucas Conley and The Substance of Style by Virginia Postrel. It has caused quite a good discussion. Here&#8217;s my take on brands and design: &#8230; <a href="http://whatilearnedindesignschool.wordpress.com/2008/12/19/98/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=whatilearnedindesignschool.wordpress.com&amp;blog=4867126&amp;post=98&amp;subd=whatilearnedindesignschool&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://designobserver.com/archives/entry.html?id=38852"><img class="alignright" title="Obsessive Branding Disorder" src="http://designobserver.com/images/features/Obd.jpg" alt="" width="231" height="224" />Design Observer</a> has a post up right now reviewing two new books, <a href="http://www.amazon.com/gp/product/1586484680?ie=UTF8&amp;tag=onlspahel-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=1586484680">Obsessive Branding Disorder</a> by Lucas Conley and <a href="http://www.amazon.com/gp/product/0060186321?ie=UTF8&amp;tag=onlspahel-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=0060186321">The Substance of Style</a> by Virginia Postrel. It has caused quite a good discussion. Here&#8217;s my take on brands and design:</p>
<blockquote><p>Having a strong brand is a wonderful goal, and a good way to build a strong brand is by having a design that customers desire and trust. Design should not be subservient to the brand. Instead design helps build the brand by providing meaningful products. Having a trustworthy business in general &#8211; not just good PR &#8211; also helps. The problem isn&#8217;t branding as such, it&#8217;s the false messages that motivate people to support lower-quality products.</p></blockquote>
<p>Join the fun at the original post: <a href="http://designobserver.com/archives/entry.html?id=38852">Design Observer &#8211; Obsessive Branding Disorder</a>.</p>
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			<media:title type="html">Obsessive Branding Disorder</media:title>
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